Moses, who lost out on permission to enter the land, pleaded one last time with H’Shem. He did not expect to change the L-RD’s mind, based upon any merit that he might claim for himself; for, it was precisely his demerit, having struck the rock, instead of speaking to the rock, that compelled G-d to decree that neither Moses, nor Aaron would enter the Land. Yet, try and try again, for the sake of making an appeal to the L-RD, Who on several occasions in the past, relented from strict judgment against the Israel.
To no avail, Moshe’s pleas only brought the retort that the L-RD had heard enough, he would not change his mind. Why, we may ask, when Moses acted on behalf of the people, the L-RD forgave them, and lessened the judgment; yet, in asking for himself, he is refused? Although I am not prone to speculation, one answer could be because of the high level of expectations the L-RD had of him, as well as Aaron, because of their leadership positions. For, as a scriptural premise, more is expected of those who have greater responsibilities to others.
Yet, consider, that all was not lost upon Moses, for his error; rather, as Rashi comments, his “consolation prize,” so to speak, was permission to enter Olam Haba (the World to Come). And, this, in all estimation, is really the greater reward – one that we should also look forward to in expectation. For, this world is like a corridor, where we prove ourselves to the L-RD, so that we may enter the banquet hall, symbolic of the World to Come (Pirkei Avos 4:21). Therefore, regardless of whatever unfulfilled dreams we may have in our own lives, G-d will reward us, if we remain faithful to Him.